As internet marketers, it’s very easy to get caught up with trying to write content for Google… instead of for actual people. While creating SEO friendly websites and content is still important…it’s pointless if NOBODY wants to even read your articles because it’s nothing but keyword stuffed gibberish! Now I know that might sound a […]…
We’ve spent the last 3 blog posts outlining several ways to find out who your customer really is. Now that you’re able to determine exactly who you’re selling to…the next bit of advice is to stop selling to them. I can almost hear you saying, “What?? But didn’t you *just* get through telling me to […]…
This is the last installment in our 3 part series “Do You Know Who You’re Selling To?” and last week I promised I would share one more website that will give you an enormous amount of insight into who your customer is. The site is http://Alexa.com. We’ll do the same thing we did at Quantcast, […]…
In last week’s post, I pointed out why it’s important to know who your customer is…so you can relate to them, and speak to them in their language on topics of importance to them. In this post, I want to take getting to know your customer one step further. Again, this is not something most […]…
